Creator Dashboard and Sales Metrics
How to read the creator dashboard, which cards reflect revenue or subscriber health, and where to act when monetization needs attention.
What the dashboard is for
The creator dashboard is the operating view for the money side of your account.
It is meant to answer practical questions such as:
- are my monetization settings ready,
- what am I earning,
- where is money still pending,
- how are subscriptions behaving,
- which collaborator or referral relationships are active,
- what should I fix next.
This is not only a historical report. It is also a readiness surface that helps you spot setup gaps before they affect sales.
Referrals and collaboration cards
The top cards focus on collaborative growth.
You may see cards for:
| Card | What it tells you |
|---|---|
| Referral invitations | Invite codes or links you can share as a publisher or referrer |
| Active referred creators | Creators currently tied to your referral lock and still within the revenue-sharing window |
| Referred AI credit purchases | Attribution-only tracking for AI credit purchases made by referred users |
| Top co-sellers / publishers | Which collaborators have earned the most shared revenue with you |
These cards matter when your business model is more than direct solo selling.
A useful mental model is:
- referrals explain who you brought in,
- co-seller summaries explain who shared economics with you,
- attribution cards explain where collaboration is producing measurable results.
Core earnings metrics
The dashboard also shows a compact set of money metrics.
| Metric | Plain-English meaning |
|---|---|
| Gross earnings | Total successful sales before subtracting platform and collaborator fees |
| Net earnings | What remains for you after platform and co-seller fees |
| Pending payouts | Money still waiting for completion or payout availability |
| Active subscribers | Buyers currently on recurring post subscriptions |
| Buyer spend | How much you have spent as a buyer on the platform |
Below the top metrics, the dashboard also breaks down monthly revenue so you can compare gross revenue, net revenue, and fees over time.
Treat Pending payouts carefully. A high pending number is not automatically a problem, but it does mean some money is still in flight rather than settled.
Subscriber health and trends
If you sell subscription-priced posts, the dashboard includes subscriber health indicators.
The most useful signals are:
- new subscribers in the last 30 days,
- churned subscribers in the last 30 days,
- churn rate,
- recurring revenue over the recent period,
- monthly trend buckets showing active, new, and churned subscriber counts.
This section is not only about counting subscribers. It helps you understand whether recurring offers are stabilizing, growing, or leaking buyers.
If churn is rising, that is usually a signal to review pricing clarity, offer quality, renewal expectations, or follow-up communication.
Account status and next actions
The account status panel turns the broader dashboard into an action checklist.
It summarizes items such as:
- your subscription tier,
- Stripe connection status,
- how many posts are priced,
- how many posts are still tentative or upcoming.
It also gives quick paths into the settings that usually matter next:
- manage subscription,
- manage payouts,
- open your Stripe dashboard when available.
The moderation toggles on the dashboard matter too.
| Control | What it changes |
|---|---|
| Reply moderation | Whether replies need more deliberate review before they become part of your public flow |
| Mentions auto-approve | Whether mentions are accepted automatically instead of waiting for manual review |
Use the creator dashboard as the place where revenue readiness, subscriber behavior, and collaboration signals come together. If a monetized account feels confusing, this should be the first page you review.
Related docs
See it in action
Previous
Payouts and Stripe Connect
What the payout settings mean, how Stripe onboarding behaves, and how seller and transfer payout readiness affect monetization.
Next
Creator Dashboard Subscriber Health and Payout Queues
How to read the creator dashboard’s subscriber-health cards, recent subscriber rows, pending payout surfaces, failed transfer surfaces, and account-status actions.